Wednesday, April 13, 2016

Very Short Interview, Part 2

1. I completed the initial interview, but did not post the assignment in time, so I don't remember what exactly I asked the entrepreneur to reflect on.

2. I called the same entrepreneur back who owns a donut shop in Tallahassee called Donut Kingdom and I asked them the following questions. I could not record this since they are so far away.

- What would you say is your primary market?
Mostly college students. We're located right in between FSU and FAMU so most of our business comes from them.

- In what ways do you market to this group?
We use apps such as "Hooked" and "Pocket Points" to offer coupons through mobile applications in an inexpensive manner. We also offer a third party free deliver service and post frequently on social media.

- What is your goal? Or your mission statement rather?
We want to be able to provide quality donuts and ensure that every one of our customers walks out of the door satisfied with their visit.

3. I would certainly say that I have progressed throughout the semester. I am far more comfortable speaking about entrepreneurship in general and have learned a great deal about it. Most importantly, I've learned that entrepreneurship involves an incredible amount of failure before ever being able to see a hint of success. Some people see more failure than others and the best entrepreneurs are the ones who can manage to minimize those failures and deal with their failures as learning experiences as opposed to hits to their self-esteem.

2 comments:

  1. Abraham,
    You did a great job of using what we have learned in this class to interview your entrepreneur! It is interesting to see what different apps and companies this shop uses to reach their market! It's nice to also read that you have progressed through-out the semester and that you have learned more! Here is the link to my blog post if you are interested: http://shannoncea.blogspot.com/2016/04/very-short-interview-part-2.html

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  2. Abraham, it’s interesting to see a donut shop that caters mainly to young people. Although, it does make a lot of sense since it’s centrally located between FSU and FAMU. I like how you asked the owner about how they particularly market to this group and I think apps such as Hooked help customers go to the store more often. That way, the customers get good deals while the donut shop gets good business. Again, great job on the interview and here’s my interview with a barber in Gainesville about his business. http://jacobembuscado.blogspot.com/2016/04/very-short-interview-no-2.html

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